Nevertheless, that notion has changed over recent years. However, initially, the concept of paying for extra channels to watch contents unavailable on national TV channels weren’t widely accepted by Malaysian consumers.īizHive Weekly observed, to most, pay-TV back then was considered an option for only those in the high-income category. Consumers in Malaysia are spoilt for choice with the entrance of pay-TV sector and Internet Protocol television (IPTV).Īlmost two decades ago, pay-TV to a majority of Malaysians was a thing of luxury while IPTV was still at its early testing stage.īack in 1995 to 1996, the introduction of Mega TV and Astro had exposed Malaysians to the concept of subscription-based TV service. In Malaysia, the TV industry has grown tremendously – from being just the basic national free-to-air channels. However, today television stations have metamorphosed to adapt to the ever-changing ways viewers consume information and entertainment screened by broadcast stations. ![]() An interesting fact to note about television is, the medium still plays the same role it has played for decades which is to be a source of entertainment and information.
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